THE MINI FLEET

Pöttyös Túró Rudi area managers will be using 32 MINI-s from now on

MINI has signed the biggest and “healthiest” contract this year when we decided to enlarge our fleet with no less than 32 MINIs. The little cars decorated with the brand image of Pöttyös Túró Rudi were handed over in Formont Autóház in the city of Kecskemét. Pöttyös cars, which can be seen on roads all around the country, are used by our area managers.

We were seeking cars with an image close to the Pöttyös brand, something with a noteworthy, modern and youthful appearance. At the same time, these cars have to meet the everyday requirements of our colleaguesk. The MINI always sticks out of the crowd to begin with, but we are sure that when our red polka-dotted cars appear, they’ll be certain to stop traffic everywhere for a minute or two...

The Pöttyös MINI car park is the biggest MINI fleet in Hungary, and is among the biggest ones in Europe too. According to Ágnes Tar, communication director of BMW Hungary, the two brands match very well because both MINI and Pöttyös are youthful and popular, lively and cheerful, and above all, both products are timeless. ‘Pöttyös Túró Rudi couldn’t have chosen a better car for this aim. We are very happy that fleet customers will also pay attention to the MINI, which can reflect not only the image of individuals, but also of corporations and other brands’ – said Ms. Tar.

We are proud that Pöttyös is one of the most successful Hungarian brands; several hundred million pieces are sold every year at more than 30,000 points of sale.